ICP Intelligence February 2026: Media/Entertainment

Industry in Consumer Services

Why are growth and risk perceptions shifting for Media/Entertainment leaders? The Media/Entertainment sector is experiencing a significant downturn across all intelligence factors, most notably in Growth, which has plummeted by 1.10 points over the last six months, and Risk, down by 0.55 points. This suggests a rapidly evolving landscape where previous growth assumptions are being challenged, despite Growth currently holding the highest factor score at 4.48/5. The shift is prompting leaders to prioritize achieving the lowest unit cost for survival and understanding value through M&A, alongside a pronounced pain point regarding market declines for physical music formats. This population exhibits two distinct behavioral clusters: a dominant High-Technology / High-Data group (65.4%) and a substantial Low-Technology / Low-Data group (34.6%), hinting at a potential divergence in strategic responses to these mounting pressures.

AI-generated summary · February 11, 2026

Behavioral Factor Profile

Narrative
4.05
▼ -0.23
Operations
3.47
▼ -0.25
Data
2.68
—
Technology
2.97
▲ +0.75
Risk
3.64
▼ -0.53
Growth
4.51
▼ -0.56
Stakeholder
4.56
▼ -0.09

Scale: 1 (conservative) to 5 (innovative) · Arrows show 6-month shift

Factor Radar

Top Power Words

amazingauthenticincrediblesuccessfulpassion+ 10 morePRO

Thematic Intelligence

Priorities

sample
providing sharp analysis of business changes
offering expert insights and advice
delivering actionable ideas to listeners
+ 12 more PRO

Pain Points

sample
market declining for vinyl records and music cassettes.
disconnect between company goals and worker goals.
difficulty in disentangling and valuing non-standalone m&a units.
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Success Metrics

sample
website visits beyond social media
lowest unit cost for manufacturing plants.
being the 'last plant standing' among competitors.
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Decision Frameworks

sample
70/30 skill split for new roles - taking 70% known skills and expecting 30% to be learned on the job.
common goal alignment - ensuring management and workers share the same measurable objective.
value comparison in m&a - comparing a target's performance against known branded units for valuation.
+ 12 more PRO

Red Flags

sample
goals of the company not aligning with workers' goals.
not being able to 'put your hands around what you're buying'.
being in a job/situation that doesn't help attain career goals.
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Behavioral Archetypes

63.2%
36.8%
High-Technology / High-Data(63.2%)
Low-Technology / Low-Data(36.8%)

Cluster quality: moderate · Full archetype profiles with factor comparison PRO

Other Industrys

Food/HospitalityTraining/EducationTravelGaming

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